Social Media Marketing Intern

About the Role We are looking for a creative, proactive, and camera-confident Social Media Marketing Intern to join our marketing team. In this role, you will be involved in the full content creation process — from brainstorming ideas and writing scripts to filming, editing, publishing, and analysing performance across social media platforms. You will have the opportunity to work on real-world marketing projects, contribute creative ideas, appear in short-form videos, and help grow our brand presence across platforms such as Xiaohongshu (RED), TikTok, Instagram, and Douyin. We welcome candidates from diverse academic and professional backgrounds. A Marketing degree is not essential. If you have strong content creation skills, relevant practical experience, or knowledge of AI-generated content (AIGC), financial markets, or trading, we would love to hear from you. Key Responsibilities - Assist with copywriting and content creation for social media posts. - Be comfortable appearing on camera and participating in short-form videos, including lifestyle content, office vlogs, and creative promotional videos. - Support the planning, scripting, filming, editing, and production of short-form videos (typically 15–60 seconds). - Publish and manage content across social media platforms while helping optimise content publishing workflows. - Monitor and analyse content performance, including views, likes, shares, comments, and other engagement metrics, and provide recommendations for improvement. - Conduct competitor research and assist with content strategy and positioning. - Support brand marketing initiatives, personal branding (IP) projects, and online promotional campaigns. What We're Looking For - A proactive attitude with strong communication skills in both English and Mandarin. - Comfortable appearing on camera and participating in short-form video content. - Familiarity with major social media platforms such as TikTok, Xiaohongshu (RED), Douyin, and other short-video platforms, with an understanding of content trends and platform algorithms. - Proficiency in at least one video editing tool, such as CapCut, Jianying (剪映), Adobe Premiere Pro, or similar. - Strong writing skills with the ability to create engaging captions, copy, and video titles. - Excellent time management and organisational skills, with the ability to work independently while meeting deadlines. Preferred Qualifications — Nice to Have (Not Mandatory) - Background in Marketing, Media, Communications, Advertising, or a related field. - Previous hands-on experience in social media management, content creation, video production, or digital marketing, regardless of academic background. - Familiarity with AIGC tools, such as ChatGPT, Midjourney, Coze, or other AI-powered creative tools. - Understanding of financial markets, trading, forex, CFDs, or the fintech industry. - Experience creating personal branding content, UGC, or influencer marketing campaigns. - Confidence in on-camera presentation, interviewing, or hosting short-form video content. What We Offer - Paid internship with an official internship certificate and a reference letter upon successful completion. - Hands-on training in short-form content strategy, audience growth, and social media analytics. - Opportunities to participate in company events and enjoy employee benefits. - Outstanding interns may be offered long-term opportunities or a full-time position. Portfolio Requirements Please include a portfolio with your application. This may include: - Social media accounts you have managed or contributed to. - Original short-form videos, especially content featuring yourself on camera. - Creative projects such as video scripts, graphics, social media posts, or marketing campaigns. - Any other creative work that demonstrates your social media and content creation skills.