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Digital Marketing Executive

ocuco · Hybrid, Chiswick, GB

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Job Description: As a Digital Marketing Executive, you’ll join our Client Marketing Team, based in our office in Chiswick, London. This is a client-facing role involving the day-to-day management of a portfolio of clients, as well as planning, creating and delivering effective B2C and/or B2B marketing activity across multiple digital channels. You’ll work closely with clients to understand their objectives, develop engaging content and deliver marketing activities that support their business goals. This is a full-time, hybrid position requiring office attendance three days per week. Responsibilities: - Manage a portfolio of 6+ clients, maintaining strong relationships and ensuring timely delivery of marketing activities. - Plan and execute multi-channel marketing campaigns across organic and paid social media, blogs and email marketing. - Create engaging social media content tailored to different audiences, platforms and client objectives. - Research, write and optimise blog content, incorporating keyword research and SEO best practices. - Develop and deliver email marketing campaigns to support customer engagement, retention and business growth. - Create and maintain client content calendars aligned with campaign priorities, seasonal opportunities and marketing objectives. - Review and proofread content to ensure accuracy, consistency and quality. - Schedule and publish content using relevant marketing and content management platforms. - Liaise with clients to gather briefs, develop campaign ideas and manage day-to-day communications. - Coordinate with external suppliers and creative partners to support campaign delivery. - Prepare client performance reports using Google Analytics, Google Ads, WooCommerce and other reporting tools. - Monitor paid advertising campaigns and budgets, identifying and reporting on performance and expenditure. - Manage multiple projects, priorities and deadlines while maintaining accurate records. - Collaborate with the wider Client Marketing Team, contributing ideas and supporting continuous improvement. Minimum Requirements: - At least 3 years of professional experience in digital marketing, preferably in a high-volume, client-facing environment. - Demonstrated experience managing multiple clients, campaigns or projects simultaneously. - Hands-on experience planning, creating and delivering B2C and/or B2B digital marketing campaigns. - Practical experience across organic social media, paid social advertising, blog content and email marketing. - Experience using digital marketing and content management platforms, such as Meta Business Suite, Meta Ads Manager, LinkedIn Campaign Manager, WooCommerce, Google Business Profile or similar tools. - Experience creating, managing and reporting on paid advertising campaigns. - Strong written communication and content creation skills, with excellent attention to detail. - Excellent organisational and time management skills, with the ability to manage competing priorities and deadlines. - Strong interpersonal and communication skills, with the ability to build effective relationships with clients and colleagues. Desired experience: - Previous experience in a marketing agency or managing marketing activity on behalf of multiple clients. - Experience working within the healthcare, optical or eyewear sectors. - Relevant digital marketing qualifications or platform certifications. - Experience using Google Analytics, Google Ads and other marketing reporting tools. - Familiarity with SEO principles and content optimisation techniques. - Experience using platforms such as Rella, WooCommerce or similar marketing and content management tools.