Growth Marketing Manager (m/f/d)

⭐️ Your Impact: ✨ What Makes You a Great Fit: ☀️ Why You'll Love Working With Us: As our Senior Performance Marketing Manager (m/f/d), you own performance marketing end-to-end: Google Ads and Meta Ads that turn budget into qualified leads. You work closely across Growth, Sales and Product and our first Marketing FTE. Your Impact - Own and scale our Google Ads and Meta Ads accounts end-to-end — strategy, budget allocation, creative testing, and continuous optimization against CAC and pipeline targets. - Build and maintain landing pages and conversion tracking, so every euro of spend is measurable back to signed projects, not just clicks or impressions. - Live in the numbers: build your own reporting, connect marketing spend directly to sales revenue, and be ready to defend or change course based on what the data shows. - Bring a strong bias to action and a KPI-driven mindset — launch tests quickly, kill what doesn't work, double down on what does. - Accept being measured the way we measure ourselves: on a blend of marketing performance and sales revenue outcomes, not marketing metrics in isolation. About us Smalt is the AI-first backoffice and growth engine that empowers skilled tradespeople to become entrepreneurs. We support craftsmen in starting and scaling their businesses by providing a digital backoffice – from setup, company registration & launch, to offer creation, invoicing, documentation, talent retention, and revenue growth tools. Smalt is building the tech-first backbone to solve the labour productivity gap and create an abundance of craft entrepreneurs globally. Since inception in 2023, we have raised €12M from leading venture capital firms including General Catalyst, Owl Ventures, noa, and others. We’ve built strong revenue traction (€4–5M+) in our integrated service delivery business and are now rapidly expanding our partner network model.