Senior Product Marketing Manager

ABOUT THE ROLE A construction technology company is looking for a Senior Product Marketing Manager to build and lead product marketing across multiple regions. You will help shape how construction businesses discover, evaluate, and adopt the company's products. WHAT YOU'LL DO - Own positioning and messaging across customer segments, buyer personas, and markets. - Build the product marketing function, including its strategy, playbook, and operating practices. - Lead go-to-market planning and execution for product, partner, and feature launches. - Develop sales enablement resources such as competitive guides, one-pagers, ROI tools, and demo scripts, and coach teams on active deals. - Partner with Product, Sales, Customer Success, and Marketing leaders to improve product discovery and adoption. - Design AI-enabled workflows for competitive monitoring, customer research, content creation, and sales enablement. - Lead positioning and messaging for a website rebuild. - Turn customer interviews, win/loss findings, and market signals into actionable insights. - Develop customer evidence and advocacy for references, case studies, and events. - Advise regional marketing managers on messaging and positioning. WHAT WE'RE LOOKING FOR - Five to eight years of B2B SaaS product marketing experience, including marketing to established, process-heavy industries. - Experience building a product marketing function from the ground up and managing work across multiple regions. - Experience owning product marketing for SaaS businesses serving large organizations with fast-paced sales cycles, and contributing within both established and developing teams. - Ability to work independently and adapt in an evolving environment. - Construction technology, property technology, or related industry experience is beneficial. - Familiarity with construction platforms such as Procore or Autodesk Construction Cloud, AI/ML tools, CRM platforms, and marketing automation. - Must be authorized to work in the United States without visa sponsorship. COMPENSATION & BENEFITS Base salary: $130,000 to $160,000 annually. Visa sponsorship is not available. LOCATION Remote within the United States, with Austin, Texas as the primary location.