Email Marketer Braze

About Hytech Hytech is a leading management consulting firm headquartered in Australia and Singapore, specializing in digital transformation for fintech and financial services companies. The company provides comprehensive consulting solutions, as well as middle- and back-office support, to empower clients with streamlined operations and cutting-edge strategies. With a global team of over 2,000 professionals, Hytech has established a strong presence worldwide, with offices in Australia, Singapore, Malaysia, Taiwan, Philippines, Thailand, Morocco, Cyprus, and more. Role and Responsibilities - Develop and execute effective email marketing campaigns aligned with overall marketing strategies. - Design, implement, and manage automated email journeys to nurture leads and improve client retention. - Localise email content with sales and marketing members, including language, tone, and cultural nuances, to meet the needs of regional audiences. - Analyse campaign performance metrics (e.g., open rates, click-through rates, conversions) and suggest data-driven improvements. - Collaborate with relevant teams to create compelling email content and visuals. - Maintain and segment email lists to ensure targeted and personalised communication. - Troubleshoot issues within the email marketing platform and test emails to optimise performance and deliverability. Qualifications and Requirements - Familiarity with Braze is a must. - Great interest in the financial services industry. - Excellent written and verbal communication skills in English; working proficiency in Mandarin is highly regarded, and other additional language skills are advantageous. - Strong project management, multitasking, and decision-making skills. - Strong communication skills and excellent team player. - Highly organised and detail-oriented. Benefits and Perks - Accessible by public transport (5 mins walking distance from LRT Abdullah Hukum). - Young, passionate, and friendly working environment. - Rewarding career development with regional exposure. - Team building, creation, birthday party, free flow of snacks and drinks.