Marketing Manager

Forza is an industrial adhesives, sealants, and tapes manufacturer based in Council Bluffs, Iowa, currently in a high-growth phase. This role is central to that growth. This is a hands-on, execution-driven B2B marketing role — not a coordinator position. You will own our content engine, drive demand generation campaigns, and directly support sales pipeline growth across distribution and key accounts. WHAT YOU’LL OWN - Plan and execute multiple integrated B2B demand generation campaigns (social, email, web) - Own content strategy and production (social, website, blog, email, YouTube) - Manage and grow social media presence and engagement - Support product launches with campaign assets and go-to-market execution - Create marketing materials using AI and design tools (in collaboration with Lead Designer) - Partner with Sales to drive targeted outreach and lead generation - Partner with Product Marketing to create and publish high-impact product-related materials - Track, analyze, and report on performance with clear, actionable insights WHAT WE’RE LOOKING FOR - B2B marketing experience with a strong understanding of demand generation - Proven ability to understand drivers of brand awareness, strength, and differentiation - Proven ability to execute campaigns end-to-end (not just plan them) - Strong ad, social posts, and email writing skills — clear, compelling, and persuasive - Experience with design tools (Adobe, Canva) and visual content creation - Experience using AI tools to improve marketing output and efficiency - Analytical mindset — able to connect marketing activity to business results - Experience working cross-functionally with Sales, Product, and Creative teams CORE SKILLS & COMPETENCIES - Content creation across social, email, and web - Marketing & AI tech stack (CRM/email tools, analytics, Chat GPT, Claude, social platforms) - Project management and execution discipline - Marketing Mindset - Adaptability in a fast-paced, growth-focused environment - Experience in using design software such as Adobe Illustrator, Canva, etc. QUALIFICATIONS - Bachelor’s degree or equivalent experience with 2+ years of professional marketing experience - Experience with creating compelling content (blogs, posts, emails, etc.) - Experience with digital marketing tools (analytics, email, social platforms) - Familiarity with content publishing workflows (web/blog) - Experience with project management tools (ClickUp, Trello, Monday, etc.) - Experience using AI tools in marketing workflows