Video Producer - Social Media

Video Producer – Social Media About Everhope Oncology Everhope Oncology is on a mission to transform cancer care by making high-quality treatment more accessible, patient-friendly, and closer to home. Backed by Narayana Health, one of India's leading hospital systems, W Health Ventures, a healthcare venture capital firm, and 2070 Health, a healthcare-focused venture studio, Everhope has secured $10 million in seed funding to establish a nationwide network of medical and surgical oncology facilities. Starting in Delhi and Mumbai, Everhope plans to expand to 10 cities over the next three years, bringing expert-led early diagnosis, daycare chemotherapy, and surgical oncology to locations where patients need them most. India faces a growing cancer burden, with over 150 million people expected to be diagnosed in their lifetime. Everhope is tackling this challenge head-on by creating smaller, strategically located centers that eliminate the logistical and emotional barriers to care. If you're passionate about shaping the future of oncology and want to be part of a high-impact, patient-first organization, join us in building a new era of cancer treatment—one that prioritizes convenience, empathy, and innovation. Role Details The Video Producer – Social Media at Everhope Cancer Centre is a hybrid creator role that combines high-quality video shooting with strong social media intuition. You will be responsible for capturing on-brand footage (doctors, patient stories, centre walkthroughs) and shaping how Everhope shows up across Instagram, Meta, YouTube, . This is not an editing role. Your strength should lie in: - Shooting clean, well-framed, high-quality video - Understanding what performs well on social media - Planning content with the marketing team - Coordinating shoots and ensuring the right assets are captured Healthcare or wellness brand experience is a strong plus. Responsibilities Video Production - Operate camera, lighting, and audio equipment confidently - Shoot doctor explainers, interviews, patient narratives, and clinic B-roll - Capture short-form, social-native footage designed for Reels/Shorts - Ensure footage quality, clarity, and visual consistency across shoots - Work closely with editors by providing well-planned, edit-friendly raw footage Content & Social Media Understanding - Ideate hooks, formats, and shot ideas that work on Instagram and YouTube - Break scripts into simple visual plans or shot lists - Stay updated with trends, retention patterns, and best practices - Suggest creative ideas to improve performance and engagement Coordination & Workflow - Plan shoot schedules with marketing team and doctors - Ensure smooth on-ground execution during shoots - Organize and hand over raw footage systematically to the editing team - Maintain Everhope’s warm, patient-first brand tone in all content captured Requirements Must-Have - 1–3 years of experience in video shooting (DSLR/mirrorless) - Strong understanding of lighting, framing, and clean audio capture - Solid awareness of social media formats, trends, and what performs - Ability to work independently during shoots - Strong communication and people-handling skills (doctors, patients, staff) - Portfolio demonstrating video shoots or social-first content capture Good-to-Have - Experience working with healthcare, wellness, or doctor-led brands - Ability to guide on-camera talent to feel comfortable and natural - Understanding of Reels/Shorts pacing, hooks, and storytelling - Familiarity with organizing raw footage for editors - Basic comfort with GenAI tools is a plus Who You Are - A creator with strong camera skills and strong social intuition - Calm, empathetic, and comfortable working in clinical environments - Highly organized, proactive, and detail-oriented - Someone who wants to contribute to meaningful, patient-impacting content