Strategic Planning Director

Agency: BBDO Job Function: Strategy and Planning Job Subfunction: Account Planning and Brand Planning Job Description: Responsibilities - Serve as a trusted strategic partner to clients, building strong relationships through a deep understanding of their business, customers, and competitive challenges. - Develop strategies that connect brand positioning with product marketing, ensuring individual products and launches reinforce a clear, differentiated brand story. - Translate complex products, technologies, and service capabilities into compelling customer benefits, messaging, and creative opportunities. - Develop audience and messaging strategies that address the distinct needs of business decision-makers, end users and additional stakeholders across the customer journey. - Collaborate across an integrated agency team to align complementary disciplines and partner perspectives around a shared strategic direction. - Partner closely with creative and account teams from initial brief through execution, helping develop ideas and ensuring the work delivers against the strategy. - Lead the development of messaging frameworks, creative briefs and integrated communications strategies. - Partner with clients and analytics teams on research initiatives, translating customer insights, data, and findings into actionable strategic direction. - Facilitate internal brainstorms and client workshops focused on engagement, customer journeys and experience optimization. - Support new business efforts and pitches. Requirements - Experience connecting insight to action, turning complexity into clear strategic direction. - Ability to connect commercial priorities with customer motivations, balancing functional benefits and business value with emotional relevance. - Curiosity and confidence in learning complex businesses, asking incisive questions, and turning technical information into clear strategic direction. - Strong storytelling and presentation skills, with the ability to make strategic thinking clear, persuasive, and inspiring. - Comfortable collaborating across disciplines and leading through influence, with the confidence and clarity to build trust with clients and teams. - Experience developing B2B brand or communications strategies, particularly in categories with complex purchase decisions and multiple stakeholders, is a plus but not required. 

 125,000-150,000 To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice For US Job Seekers: It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.