CRM Marketing Manager

Are you an innovative, customer-focused PRO? At MOJAM, we’re looking for a CRM Marketing Manager who’s ready to shake things up and revolutionize how we connect with our players! 🚀 If you’re passionate about creating personalized customer journeys and driving retention, we want you on our team. Help us elevate our CRM strategies and build stronger relationships with our community ⚡️ What to do : - Manage and optimize the CRM platform to enhance customer engagement, segmentation, and personalization - Develop and implement a comprehensive CRM strategy, including email, web push, and on-site communications, to increase customer retention and engagement - Design and execute customer segmentation strategies to ensure relevant and targeted messaging to different customer segments - Utilize A/B testing to continuously improve CRM activities effectiveness - Monitor, analyze, and report on the performance of CRM initiatives, making data-driven recommendations for optimization and improvement - Collaborate with the Marketing, Product, and Analytics teams to align CRM activities with overall company goals and strategies - Control the production of all necessary materials - Stay up to date with the latest industry trends, best practices, and emerging technologies related to customer retention and CRM 🦸 Your superpowers - 2+ years of experience in CRM/ Retention/Email Marketing - Proficient in using CRM platforms and marketing automation tools - Detailed expertise in email, web push, and on-site communication retention strategies - Analytical and data-driven, with the ability to interpret customer data and make informed decisions on CRM initiatives - Strong copywriting skills, possessing the ability to produce engaging and persuasive content tailored to different customer segments - Exceptional communication and interpersonal skills, with the ability to collaborate effectively across departments - Results-oriented mindset with a focus on driving measurable improvements in customer retention metrics and CRM performance - Continuously seeking opportunities to innovate and improve retention strategies and CRM processes - Upper-intermediate (B2) - HTML and CSS proficiency Being well-acquainted with the gaming industry, having a passion for video games (CS ideally) would be a substantial asset. 🍪 Team Perks - Totally remote work from wherever you grind. Into coworking? We’ve got your back - Flex schedule with no time tracking, because our goal is results - Work gear on us, get the tech you need - Half-year bonus Twice a year every mojamer receives a sweet bonus as a nod to our shared achievements - Health buffs: compensation for sports and mental health, paid sick leaves, and 18 days for vacation - Skill boosts: we cover training, certs, UA and ENG classes, and pro tips from our top mojamers - Day-offs and gifts on important dates that you choose yourself (birthday, work anniversary, child’s birth, wedding) - A squad of PRO&BROs to craft epic gaming worlds with! Ready to elevate CRM to new heights 😉? We’re excited to see your CV and hopefully welcome you aboard! Let’s add more jam together 🚀