Department Manager - Campaign Operations & Product Listing

Lead and manage Campaign Operations and Product Listing teams to ensure accurate, efficient, and timely execution of e-commerce campaigns and product content across digital platforms. The role is responsible for driving operational excellence, developing team capabilities, improving workflows through data-driven decision-making, and collaborating closely with Technology, Marketing, and Design teams to enhance platform performance, content quality, and operational scalability Key Responsibilities: 1. Team Leadership & Performance Management - Lead, coach, and develop Campaign Operations and Product Listing teams to achieve operational KPIs and business objectives. - Establish clear roles, responsibilities, performance standards, and accountability across both functions. - Manage workload distribution, resource planning, team productivity, and execution priorities. - Identify team capability gaps and implement structured development and performance improvement plans. - Foster a culture of ownership, continuous improvement, and cross-functional collaboration. 2. Campaign Operations & CMS Management - Oversee end-to-end campaign operations, including content setup, scheduling, publishing, quality assurance, and post-launch monitoring. - Manage CMS operations, to ensure accurate and timely implementation of campaign assets and promotional content. - Establish operational standards, workflows, and quality control processes to minimize errors and improve execution efficiency. - Coordinate with Marketing, Design, and Technology teams to align campaign requirements, deliverables, and launch timelines. - Identify opportunities for automation and system enhancements to reduce manual operations and improve scalability. 3. Product Listing & Content Quality Management - Oversee product listing operations, including product information, images, content accuracy, and catalog quality. - Establish and monitor product content quality standards to ensure consistency, completeness, and compliance with platform requirements. - Drive improvements in product onboarding processes, content validation, and listing turnaround time. - Collaborate with Commercial, Marketing, Design, and Technology teams to resolve content-related issues and improve product discoverability. - Develop scalable workflows for product listing management, quality assurance, and continuous content improvement. 4. Cross-functional & Technology Collaboration - Act as the key operational contact between Campaign Operations, Product Listing, Technology, Design, Marketing, and Commercial teams. - Translate operational challenges and business requirements into clear system improvement requests and actionable solutions. - Partner with Technology teams on CMS enhancements, workflow automation, system integrations, and operational issue resolution. - Drive alignment on priorities, deliverables, timelines, and responsibilities across stakeholders. - Manage escalations, resolve operational bottlenecks, and ensure timely issue resolution. 5. Data Analytics & Operational Excellence - Define, monitor, and analyze operational KPIs covering productivity, accuracy, quality, turnaround time, and SLA performance. - Develop performance dashboards and reporting frameworks to provide visibility into team capacity and operational performance. - Use operational data to identify inefficiencies, recurring issues, and opportunities for process optimization. - Lead workflow standardization, process improvement, and automation initiatives to increase efficiency and reduce repetitive manual tasks. - Translate data insights into actionable improvement plans and measurable business outcomes. Requirements - Bachelor's degree or higher in Business Administration, Marketing, E-commerce, Digital Business, Information Systems, or related fields. - At least 7–10 years of experience in E-commerce Operations, Digital Content Operations, Campaign Operations, or related functions, including 3–5 years in a people management role. - Proven experience managing operational teams, developing employee capabilities, and driving measurable performance improvements. - Strong understanding of CMS platforms, digital campaign execution, product listing operations, and e-commerce workflows. - Strong analytical skills with proficiency in Excel / Google Sheets and experience using BI or dashboard tools such as Power BI or Looker Studio. - Ability to interpret operational data, establish KPIs, and translate insights into practical improvement initiatives. - Experience working cross-functionally with Technology, Marketing, Design, and Commercial teams. - Strong project management, stakeholder management, problem-solving, and communication skills. - Excellent Thai and English communication skills, both written and spoken, with the ability to coordinate effectively across technical and non-technical teams. Preferred Qualification: - Experience with Strapi or other headless CMS platforms. - Experience with product information management (PIM), product catalog management, or content quality systems. - Familiarity with Jira, workflow management tools, and Agile methodologies. - Experience leading process automation, operational transformation, or platform enhancement projects. - Knowledge of SQL, data visualization, or advanced reporting tools is an advantage. - Experience in retail, omnichannel, marketplace, or large - Experience leveraging AI-powered tools to improve operational efficiency, content quality, and workflow automation. - Familiarity with AI applications in e-commerce operations, including product content enrichment, automated quality assurance, and campaign content management. - Ability to identify, evaluate, and implement AI-driven solutions in collaboration with Technology teams to reduce manual workload and improve scalability. - Understanding of AI workflow automation, including AI agents, is an advantages.