Social Media and E-Commerce Manager

Position: SOCIAL MEDIA AND E-COMMERCE MANAGER Salary range: 70,000 Philippine Peso (The final amount will be at the client's discretion based on the candidate’s skills and experience) Working Hours: 8am-5pm New Zealand business hours (1pm US Pacific time / 4am Philippine time) Work set-up: 100% Remote work under Independent Contractor Agreement Holidays: TBD Target Start Date: TBD About the Company This company is a pet wellness brand that specializes in vet-formulated supplements and interactive enrichment products designed to support canine health and behavior. Their primary focus is on addressing day-to-day stress and anxiety in dogs through science-backed calming chews, drops, and spreads. Role Overview We are looking for an all-round Social Media and E-Commerce Manager with generalist skills to support the day-to-day business operations. This role is primarily focused on delivering Social Media Management across e-commerce channels and Customer Engagement by providing excellent customer service, while also assisting with marketing activities. RESPONSIBILITIES: Social Media Management & Content Creation (Primary Focus) - Content Calendar Execution: Plan, schedule, and maintain a consistent content calendar across key social platforms, specifically Meta (Facebook and Instagram). - Asset Creation: Design and develop basic marketing content, including posts, captions, and visual assets, while maintaining absolute brand consistency. - Community Management: Drive page strategy and engagement by monitoring and actioning social channels, responding promptly to comments, interacting with accounts and direct messages, and identifying potential members of the community. - Performance Analytics: Track, analyze, and report on social media performance metrics to continually optimize engagement and growth. - Marketing Support: Contribute creative inputs to general marketing initiatives, blog posts, and overarching brand campaigns. Customer Experience & E-Commerce Support (Secondary Focus) - Customer Support: Manage inbound customer inquiries across email, chat, and social helpdesks, ensuring professional, timely resolutions for order queries and product questions. - Shopify Store Maintenance: Assist with the day-to-day management, health, and hygiene of the Shopify e-commerce platform, including supporting accurate order processing. - Email Marketing: Create customer email content and build communication flows to enhance retention and customer lifetime value. - SEO & Insights: Support search engine optimization (SEO) initiatives and actively monitor customer feedback trends to report recurring platform or product issues. - Administrative Management: Maintain a calendar of major promotional dates, product launches, and seasonal campaigns. Requirements QUALIFICATIONS - DTC Experience: Proven experience working within a Direct-to-Consumer (DTC) E-commerce environment. - Social Media Proficiency: Demonstrated success managing and executing content strategies across Instagram, Facebook, TikTok, and LinkedIn. - E-Commerce Platforms: Solid working knowledge of Shopify (or a similar e-commerce ecosystem) for storefront and order management. - Customer Service Excellence: Strong background in e-commerce customer support with a track record of upholding high standards of customer experience. - Communication Skills: Exceptional written and verbal communication skills with a sharp eye for detail, copy editing, and brand voice. - Organizational Agility: Highly organized, proactive self-starter capable of managing multiple tasks simultaneously in a fast-paced environment. Preferred Skills (Nice to Have) - Design & Content Tools: Practical graphic design skills utilizing basic creative software or AI-driven content tools. - CRM & Helpdesk Tools: Familiarity with e-commerce customer relationship management platforms, with a strong preference for Gorgias. - Email Automation: Working knowledge of Klaviyo or similar customer communication and email marketing automation platforms. - Amazon Ecosystem: Experience or familiarity with Creator Connections on Amazon. - Strategic Insights: A strong foundational understanding of E-commerce customer journeys and optimization pathways.