User Acquisition Manager (Meta)

Hi there! 👋 We’re Applyft, a Ukrainian product company. Our journey began with the Geozilla family locator, launched in 2015. Today, we have a diverse portfolio of products in lifestyle, education, photo & video, and entertainment, with over 5M monthly active users and a solid 20% QoQ revenue growth. We’re now expanding into the Mental Health space with a new venture. Our mission is to help people find peace in chaos, build resilience, and live fulfilling, balanced lives. We’re looking for a User Acquisition Manager to join our creative marketing team. What you’ll do: - Manage ad campaigns (launch, optimization, scaling) - Test hypotheses and explore new approaches - Analyze campaigns and key performance metrics - Contribute to shaping the marketing strategy - Research competitors and implement insights - Collaborate with the creative and marketing teams About you: - 2.5+ years in User Acquisition / Performance Marketing - Strong knowledge of Meta Ads; bonus: TikTok - Data-driven mindset: skilled with CPA, LTV, ROAS, funnel analytics - Hands-on with A/B testing, scaling, and creative optimization - Creative & proactive, able to generate and validate new hypotheses - Strong cross-team collaboration with product and creative teams - English: Upper-Intermediate (B2)+ Why this is a great opportunity to join our Mental Health startup: - Work on a meaningful product that helps people improve their mental well-being - Direct impact on millions of users across global markets - Join a high-performing creative team that values testing, innovation, and speed - No legacy systems, no bureaucracy — just fast decisions and space to grow Our benefits: - Flexibility to work from remotely from anywhere - Comprehensive medical insurance to keep you healthy and secure - Sport compensation to support your physical well-being - Corporate English courses to enhance your language skills - Compensation for educational events and courses to foster your professional growth - Fun and engaging corporate events to strengthen team bonds and create lasting memories.