Content Marketing Manager, German-Speaking Market

ABOUT THE ROLE Own content marketing for the German-speaking market at a growing B2B software company focused on AI-powered business communications. You will shape the brand voice across the customer journey and create content that helps businesses understand and trust its solutions. WHAT YOU'LL DO - Own content marketing strategy and execution for the German-speaking market. - Develop website and landing page copy, along with conversion-focused copy for paid marketing channels. - Script ad creatives for YouTube and paid social platforms. - Build and execute organic content strategies across social platforms. - Work with creators, customers, and influencers to produce authentic content. - Use user research, A/B testing, and performance insights to improve messaging. - Contribute to product positioning and go-to-market messaging. WHAT WE'RE LOOKING FOR - At least 4 years of experience in content marketing, copywriting, or growth marketing. - Experience in B2B SaaS or a fast-growing software environment. - Native German proficiency and outstanding German marketing writing skills, plus fluent English. - Understanding of performance marketing and conversion-focused copywriting. - Experience with A/B testing, social content strategy, and scripting YouTube or paid social ads. - Experience collaborating with creators, customers, or influencers, and contributing to product positioning or go-to-market messaging. - Experience with AI products, voice technology, user research, or SEO is beneficial. COMPENSATION & BENEFITS Base salary: €65,000 to €85,000 annually. Visa sponsorship is not available. LOCATION On-site in Vienna, Austria.